Pennsylvania might as well be renamed the Chocolate State. From world-renowned brands to quirky local gems, the state boasts an incredible history of sweet treats that will tempt any chocoholic. And the best way to experience it? Touring the factories where all the magic happens.

You don’t just get a bag of free samples (although, yes, that’s definitely a perk), you learn how your favorite confectionery creations come to life. If you’re ready to indulge, here are the five must-visit chocolate factory tours in Pennsylvania that will have you walking out sweeter than you walked in.

A Taste of Nostalgia at Hershey’s Chocolate World

We have to start with the crown jewel of Pennsylvania’s chocolate offerings, right? Hershey’s Chocolate World in Hershey, PA, combines Willy Wonka vibes with Americana charm. Dubbed the “Sweetest Place on Earth,” this iconic destination began in the early 1900s with Milton Hershey’s vision of creating a chocolate empire and a model town to support it. Fast forward over a century, and people from all over the globe now flock to Hershey to explore its chocolatey wonders.

The factory tour at Hershey’s Chocolate World isn’t just a tour; it’s an attraction. Hop aboard the ride-style experience that takes you through the chocolate-making process, complete with catchy tunes and animated cows telling you how milk chocolate is made. Afterward, you can join hands-on activities like creating your very own chocolate bar or tasting sessions that pair chocolate with everything from wine to exotic spices. Pro tip? Go early if you want to beat the crowds.

Boutique Bliss at Wilbur Chocolate

Nestled in the charming town of Lititz, Wilbur Chocolate offers a tour that feels as warm and cozy as a cup of their famous hot cocoa. Wilbur has been crafting premium chocolate since the 1880s, and while they don’t aim for the flashy bells and whistles of larger tours, they win you over with old-school charm. Walking into the factory feels like stepping back in time to when chocolate-making was less industrial and more artisanal.

The experience here is intimate, with windows that give visitors a peek at chocolate craftsmen working their magic. If you’re lucky, you might catch them creating the iconic Wilbur Buds, a fan favorite that has been giving Hershey’s Kisses a run for their money since the 19th century. Bonus? The Wilbur Chocolate Store is a dream come true for anyone who lives for chocolate-covered everything. Grab a few Wilbur Buds for the road; trust us, you’ll regret it if you don’t.

Fun Meets Indulgence at M&M Mars Factory

Calling all fans of colorful candy-coated chocolates! While most people associate Mars with their ubiquitous M&M’s and peanut-packed Snickers, their Pennsylvania factory in Elizabethtown is a hidden gem for chocolate lovers. This corporate giant has opened its doors for a surprisingly interactive and joyful tour experience.

Here, you get an in-depth look at how beloved brands like M&M’s and Dove Chocolate are created. Watch the machines whir as they polish those perfectly round candies and see vats of liquid chocolate swirl hypnotically.

Key highlights include:

  • Free samples that go directly into your tour bag
  • Multi-sensory displays that you can touch, see, and yes, taste
  • An insider’s look at new flavors or innovations before they hit store shelves
  • Trivia games along the way (with chocolate prizes, obviously)

Parents will love the kid-friendly elements, while chocolate connoisseurs will appreciate learning about the quality control measures that go into each bar or bag.

Sweet Sustainability at Éclat Chocolate

If you’ve never heard of Éclat Chocolate, prepare to meet your new favorite gourmet indulgence. Tucked in West Chester, this artisanal chocolate factory is known for its award-winning creations, often whispered about among foodies and featured in major culinary publications. With a commitment to sustainability and fair trade, Éclat takes a bean-to-bar approach that ensures exceptional quality and responsibly sourced ingredients.

The tour here is sophisticated but approachable, perfect for anyone who appreciates the artistry behind a perfect truffle or chocolate bar. You’ll learn about their small-batch production methods and why sourcing the right cacao beans is as important as the final product. The real pièce de résistance? Their truffle tastings.

Guided by an expert, you’ll taste your way through surprising flavor pairings like sea salt caramel, black sesame, and even balsamic. Don’t be surprised if the tour ends and you immediately stock up for an entire year.

Classic Charm at Asher’s Chocolate Co.

Located in Souderton, PA, Asher’s Chocolate Co. holds the crown as the oldest continuously family-owned and operated chocolate company in the United States. Established in 1892, it’s a brand that radiates heritage and commitment to quality. But heritage doesn’t mean boring, in fact, a visit to their factory tour feels as lively and vibrant as the candy itself!

At Asher’s, the chocolate-making process is stripped back to basics so you can fully appreciate the craft. Watch as chocolate flows into molds and racks of candies are dipped, wrapped, and boxed with impressive precision. They also give ample love to their specialty items, like chocolate-smothered pretzels and salted caramels. Take a stroll through their retail store once the tour concludes and try not to gasp at the sheer variety of goodies waiting for you. Trust us, any box you pick will be a crowd-pleaser at your next dinner party (or just for your secret snack stash).

Sweet Escape to Pennsylvania

Pennsylvania’s chocolate factory tours aren’t just about satisfying your sweet tooth; they’re about stepping into a world of creativity, history, and a bit of edible magic. Whether you prefer dazzling attractions like Hershey’s or the artisanal approach of Éclat Chocolate, there’s a tour for every kind of chocolate lover.

Pack your comfiest shoes and loosest pants because this adventure is as decadent as it gets.